Posts Tagged ‘Social Media’
More Than Just Mortgages – REBarCamp Toronto
I spent most of last Friday in King West Village in Toronto attending the first REBarCamp in Toronto. Real Estate Bar Camps have been held in the United States for the past couple of years, but last week Toronto finally got one of its own. Basically it is a gathering of Real Estate professionals who use social media as a means of marketing their business as well as reaching their current and potential clients. Social media (Facebook, LinkedIn, Twitter...Blogs...etc) has had a significant impact on the Toronto Real Estate Industry in the past couple of years with more and more Realtors jumping on board and using on-line tools instead of the more traditional direct mail marketing of the past. It is a much more cost effective method of marketing and can really give the audience a comfort level with your abilities and personality. As a Toronto Mortgage Broker I use Social Media to not only advertise my mortgage rates, but also ...
Social Media In Real Estate
I had a great meeting yesterday with George O'Neill a local Toronto Realtor and expert in using social media to not only get new clients, but also effectively market his clients' properties. If you in the real estate business and live in Toronto you have probably seen George speak at any number of events around the city over the last year.He raised an interesting point that most people refer to social media as the future of the internet and advertising, but the future is now. More and more companies and individuals are using social media to reach their desired audience. It is great for small businesses since it takes very little money to effectively reach a large audience of prospective clients. Stats in the US show that over 80% of people start their real estate search online before they even contact a Realtor. Is your real estate agent using the internet effectively to market your property? You might want to ask him or her what they plan to do besides open houses to ensure your property sells quickly. Twitter, Facebook and Blogging are all great ways for ...
